Field Notes Field Notes #009: A Brief (ha!) Chat About Content Briefs A good chunk of our jobs as marketers (or any…Allie DeckerSeptember 1, 2022
Field Notes Field Notes #008: How to Approach Projects You Haven’t Done Before How do you do something you haven’t done before? As…David KhimAugust 25, 2022
Field Notes Field Notes #007: Indirect Costs of Content Marketing Economics has guided a weird amount of my thinking on…Alex BirkettAugust 18, 2022
Field Notes Field Notes #006: How We Drum Up Winning Content Ideas The dreaded blank page and blinking cursor—we’ve all faced it.…Allie DeckerAugust 11, 2022
Field Notes Field Notes #005: Automate More, Work Less You know about marketing automation. There are dozens of tools…David KhimAugust 4, 2022
Content MarketingField Notes Field Notes #004: Bandit Testing Your Content Marketing Being "data-driven" doesn’t mean you operate without creativity. It means you use…Alex BirkettJuly 28, 2022
Field Notes Field Notes #003: Reflecting on Leadership Monday was my first full-time day at Omniscient Digital. Woot!…Allie DeckerJuly 21, 2022
Content StrategyField Notes Field Notes #002: Your Content Program During a Recession Where does content fit in during a recession? That’s one…David KhimJuly 14, 2022
Content MarketingContent StrategyField Notes Field Notes #001: Content Mistakes in B2B SaaS Coming from a B2B SaaS growth background, I think about…David KhimJuly 7, 2022
