Technical SEO for Problems That Actually Matter

When organic performance is being held back by crawlability, indexation, architecture, rendering, or technical debt, you don’t need a 400-row audit.

You need to know what’s broken, what it’s costing you, and what to fix first.

We diagnose the technical constraints that create real business risk, prioritize them by impact, and work with your team to get them resolved.

“What stood out was their strategic partnership, proactively identifying big technical blockers early on. The team quickly spotted some critical issues with our website, and advised a plan to implement the fixes – for example, we had built our blog pages using a platform that led to them being uncrawlable, and our template pages had a small fatal error in their internal linking structure. The problem discovery and fixes ensured the technical foundation of our website was sound for SEO.”

Ge GaoGTM Lead at Creatie & Readdy

Companies we’ve helped grow

Our Technical SEO Process:

 

Technical SEO is rarely about finding more issues. It’s about finding the few issues that are constraining performance and getting them fixed.

1. Understand the problem

We start with what changed, what’s at risk, and what the business needs from organic search.

That context determines where we investigate. A migration-related traffic loss requires a different approach than an indexing problem, international expansion, or years of accumulated technical debt.

2. Diagnose the constraint

We investigate the systems that affect how your site is crawled, rendered, understood, and indexed.

Depending on the problem, that can include:

  • Crawlability and indexation
  • Site architecture and internal linking
  • Canonicalization and duplicate content
  • Redirects and status codes
  • JavaScript rendering
  • Sitemaps and robots directives
  • Structured data and semantic markup
  • Internationalization and hreflang
  • Page templates and programmatic systems
  • Core Web Vitals and performance
  • AI crawler and agent accessibility
  • Log files and crawler behavior

We don’t run through a checklist for the sake of completing an audit. We follow the evidence until we understand what’s actually happening.

3. Quantify impact and risk

A technical issue isn’t important just because a third party tool flagged it.

We evaluate findings against the pages affected, commercial value, organic opportunity, severity, confidence, and potential downside of leaving the problem unresolved.

That lets us distinguish business critical constraints from technical trivia.

4. Prioritize what gets fixed

We turn the diagnosis into a focused roadmap based on potential impact, confidence, level of effort, and implementation dependencies.

Your team leaves knowing what should happen first, what can wait, and what probably isn’t worth doing at all.

5. Help get it shipped and verify the result

We don’t hand over a deck and disappear.

We can translate recommendations into Jira tickets or technical requirements, work directly with developers, answer implementation questions, review proposed fixes, and QA changes after they launch.

Then we validate whether the fix actually resolved the problem.

Additional Tech SEO Services:

 

Site Migrations

We’ve managed domain migrations, CMS overhauls, and structural updates for companies dealing with growth, acquisitions, or platform changes.

Migrations carry risks, but they don’t have to be complicated. We focus on key areas like protecting search rankings, keeping your site structure clean, and ensuring a seamless experience for users and search engines.

We provide a clear plan to help you transition smoothly, avoiding unnecessary delays or issues along the way.

 

International SEO

Entering new markets requires more than translating pages. Success depends on a solid technical foundation, including hreflang tags, logical URL structures, and ensuring search engines serve the right content to the right audience.

Our approach is straightforward and results-driven. We focus on practical changes that ensure your site performs efficiently across all markets without adding unnecessary complexity.

 

Log File Analysis

Log files are the clearest view into how search engines interact with your site. By analyzing this data, we uncover crawl inefficiencies, missed opportunities, and areas holding back performance.

Our focus is on fixing issues that matter, like why certain pages are being overlooked or where search engines are wasting crawl budget. This targeted approach gives you actionable insights without drowning you in data.

 

Technical AEO & Agentic Readiness

We assess whether AI search platforms, answer engines, and emerging agents can reliably discover, access, understand, and retrieve the information that matters about your business.

That can include:

  • AI crawler access and robots configuration
  • CDN, firewall, and bot management rules
  • Rendering and content accessibility
  • Structured data and semantic markup
  • Machine readable site architecture
  • Content structure and retrievability
  • Agent friendly interfaces and emerging protocols
  • Technical monitoring for AI discovery

We evaluate new technical AEO recommendations with the same standard we apply to SEO: if it meaningfully improves discoverability or reduces risk, we’ll recommend it. If it’s noise, we won’t.

 

Supporting Through Jira (and More)

Identifying problems is only part of the process. We help make fixes happen by creating clear, detailed tickets in tools like Jira, Asana, Trello, or Monday.com, depending on what your team uses.

Each ticket includes clear instructions, priorities, and actionable steps, ensuring your developers have what they need to implement changes quickly and effectively. We work within your workflows to keep things moving smoothly.

Results clients have seen

CASE STUDY

GatherContent grew organic sessions 867% and blog-attributed leads 62%.

CASE STUDY

Lokalise kickstarted their content program and grew organic traffic 280%

CASE STUDY

Smartling grew organic traffic 56% and got 352 new page 1 rankings

CASE STUDY

AppSumo grew organic traffic 843% and revenue from organic traffic 340%

Win more of the deals you should be in.

We help B2B brands turn buyer demand into visibility, consideration, and pipeline across search engines and AI platforms.

Full-service engagements start at $120,000/year.