Resources

Get the templates and guides based on our work for clients and learn from talks and workshops we’ve given.

Featured Resource: Office Hours with Rand Fishkin.

It’s not enough to just meet existing demand. Marketers also need to create demand. Learn how they do that.

Guides & Templates

Foundations of Content Strategy

Get our free 5-day content marketing strategy email course and jumpstart your learning.

Content Calendar Template

A great content calendar helps you manage and execute your content program and meet deadlines.

Omniscient Writer Database

Hiring good writers is tough. This database features the best writers we know and personally vouch for.

Freelance Onboarding Template

Equip your writers with everything they need to succeed and drive results for your business.

Organic Traffic Growth Model

This template will help you understand the traffic and lead generation opportunity.

SEO Content Brief Template

Empower your writers to execute your creative ideas with this template.

Blog CTA Mapping Template

Organize and map your offers and CTAs to your blog posts to convert more traffic.

Link building outreach templates

Get more backlinks via resource, surround sound, and guest post outreach.

Presentations

Watch the talks we’ve given to help others grow their businessees.

Podcasts and interviews

We’ve gotten to chat and share learnings with some smart people.

How Hubspot Became the SaaS Giant using SEO

SaaS Breakthrough Podcast

Inventing Inbound Marketing and HubSpot

WPMRR Podcast

How to Acquire Customers via Content Marketing

Growth Marketing Toolbox Podcast

Companies we’ve helped grow

Let’s work together

We’ve helped other B2B software businesses grow through content marketing. Wondering if we can do the same for you? 

Full-service engagements start at $7,000.