Alex Birkett, Author at Omniscient Digital

Omniscient Digital

Content Strategy

Content Marketing Metrics: 23 Metrics to Track Success

Content marketing metrics are a common point of contention. That’s…

Alex BirkettMay 22, 2022

Content Strategy

Content is a long game. But if you want to win, play fast.

Our most successful clients have one thing in common: they…

Alex BirkettMay 9, 2022

Content Strategy Conversion Rate Optimization

How to Convert Blog Traffic

So you’ve got some blog traffic? Nice. It’s not an…

Alex BirkettMarch 30, 2022

Ronnie Higgins on What It Really Means to Build an In-House Media Company

Content Operations Content Team Director of Content

Ronnie Higgins on What it Really Means to Build an In-House Media Company

Many modern companies claim to have an in-house media company,…

Alex BirkettMarch 24, 2022

Content Marketing

The 7 Best B2B Content Marketing Agencies in 2022

Not all B2B content marketing agencies are cut from the…

Alex BirkettMarch 3, 2022

Rebecca Miller on 7 Tips for Event Marketers

Event Marketing

Rebecca Miller on 7 Tips for Event Marketers

What can a career in PR teach you about event…

Alex BirkettMarch 1, 2022

Content Strategy

Bottom of the Funnel Content: Turning Words Into Revenue

Bottom of the funnel content is massively underrated and many…

Alex BirkettFebruary 21, 2022

Mischa Vaughn on the Expanding Role of Content—and How to Get it Right

Content Strategy SEO

Mischa Vaughn on the Expanding Role of Content—and How to Get it Right

When people think of content, they usually think of blogs…

Alex BirkettFebruary 2, 2022

Josh Garofalo of Sway Copy Shares How to Upgrade Your Website

Copywriting

Josh Garofalo of Sway Copy Shares How to Upgrade Your Website

Good copywriting is about persuasion, not manipulation. It’s getting someone…

Alex BirkettJanuary 25, 2022

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