Allie Decker, Author at Omniscient Digital

Omniscient Digital

Content Strategy SEO

Omni Memo: Thoughts On Google and Gen AI [+ Our Recommendations]

On May 10th, Google announced a new version of their…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerMay 25, 2023

Field Notes

Field Notes #044: Brand POV ( Part 2)

My previous Field Notes touched on why brand POV is…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerMay 17, 2023

Field Notes

Field Notes #039: Brand POV Workshops (Part 1)

Four years ago, when I was working for HubSpot, I…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerApril 11, 2023

:AI as a Writing Partner, Not Human Replacement with Krista Doyle of Jasper

Podcast

AI as a Writing Partner, Not Human Replacement with Krista Doyle of Jasper

AI is no longer as futuristic as it used to…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerApril 5, 2023

A case for why branding lives in the details

Field Notes

Field Notes #036: A Case for Why Branding Lives in the Details

Effective branding isn’t done in grand gestures. Your unique brand…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerMarch 16, 2023

Building a Thriving Freelance Writing Career: Insights and Strategies from Kayla Voigt

Podcast

Building a Thriving Freelance Writing Career: Insights and Strategies from Kayla Voigt

Marketing your skills as a freelance writer can be difficult…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerMarch 1, 2023

how AI fits into the content marketing marathon

Field Notes

Field Notes #033: How AI Fits Into the Content Marketing Marathon

Content marketers everywhere are talking about the impacts and implications…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerFebruary 23, 2023

the merits of gated content

Content Strategy Demand Generation Field Notes

Field Notes #030: Open or Closed: The Merits of Gated Content

I love talking about gated content. For content folks, it’s…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerFebruary 8, 2023

The Unspoken Rules of Running a Business with Female Founders Samantha Anderl and Andrea Wildt (Harlow)

Podcast

The Unspoken Rules of Running a Business with Female Founders Samantha Anderl and Andrea Wildt (Harlow)

Andrea Wildt and Samantha Anderl, ex-marketing professionals and freelancers, are…

<img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' data-srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' height='70' width='70' decoding='async' data-src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' class='avatar avatar-70 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Allie Decker' src='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-70x70.jpg' srcset='https://beomniscient.com/wp-content/uploads/2022/08/cropped-Photo-Aug-05-5-15-47-PM-1-140x140.jpg 2x' class='avatar avatar-70 photo' height='70' width='70' decoding='async'/>

Allie DeckerJanuary 25, 2023

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