Time and competing priorities shouldn’t hold you and your team back from sharing your unique industry insights.
Good news: We’ll do it for you. Just bring your industry expertise and strong opinions.
Let’s influence the conversation prospects have about you and your competitors.
“I've got high standards for great content and have been able to let go and trust the Omniscient team to build upon my voice and scale content production. I was hesitant about outsourcing content since I wanted to maintain my distinct style, but they've effectively captured that, worked with executives and experts, and have produced long form and social content that has absolutely resonated with my audience.”
Dave GerhardtFounder of DGMG U, previous CMO at Drift & Privy
Why build a thought leadership program?
They say the next generation of software companies will also be media companies. That’s because people best situated to educate are practitioners and experts, like you.
This is easier said than done. Who has the time to build a business and share all their unique business insights along the way? Not many.
The truth is that as you build your product, get more customers, and grow your company, you’re going to develop unique learnings and insights. These unique insights can set you and your business apart from the competition.
How we’ll build your thought leadership program
It starts with your ideas.
You and your team have unique insights and opinions about your industry and the way things should be done.
Our team soaks up those ideas to develop themes, interview questions, and structured 30-minute interviews.
We’ll record those 30-minute video interviews with you and your team and turn them into:
- A podcast series complete with artwork, music, editing, publishing, and distribution
- Fully edited and optimized YouTube videos
- Short audio and video clips to promote on social media
- Blog posts
- Pre-written social media content for Twitter and LinkedIn for your team to plug-and-promote for distribution
The best part? It requires minimal effort on your end. Just show up to the interviews ready to do a brain dump on the things you already think and have opinions about.
We’ll do the heavy lifting for you.
Fun fact: That’s how we’ve built our thought leadership through our podcast, The Long Game. Listen to the latest episode below.
How we help clients
Choose from the following service packages.
Strategy Development Project
Starts at $3,000
Every engagement starts with a strategy project that includes deep research into your market, the content landscape, your competitors, and your customers to determine:
- What topics you should talk about
- Interview questions
- Subject matter experts that will be involved
Get a free strategy call to learn if this is right for you.
Written
Starts at $8,000 per month
Includes Strategy Development Project and the following deliverables:
- 4 recorded interviews each turned into:
- Blog posts
- Plug-and-promote distribution content:
- 3 pre-written tweets
- 3 pre-written LinkedIn posts
- 3 bite-sized video clips
Multimedia
Starts at $12,000 per month
Includes Strategy Development Project and the following deliverables:
- 6 recorded interviews each turned into:
- Blog posts
- Plug-and-promote distribution content:
- 3 pre-written tweets
- 3 pre-written LinkedIn posts
- 3 bite-sized video clips
- Edited, optimized, and published YouTube videos
- All packaged up into a podcast series complete with artwork, music, editing, publishing, and distribution
Companies we’ve helped grow
We’re a good fit if:
- You’re ready to play the long game for sustainable growth
- You’re ready to invest in content for several months or years
- You have an appropriate budget to fund an ongoing partnership
- You want a partner who will drive the entire content marketing strategy and look out for your business
We’re not a good fit if:
- You’re fine writing bland content and operating without differentiation
- You haven’t produced any content and are just starting to explore the channel
- You don’t believe in the value of content marketing or thought leadership
- You want immediate results
- You want cheap content
- You want a team of yes-people
What clients have to say
“With Omniscient, we 10x'd our blog traffic and established a content strategy we're excited about that's defensible and sustainable. I'm so grateful for their continued help and support throughout this process.”
Ilona AbramovaHead of Content
“Omniscient helped us kickstart our content efforts and streamlined our process. More importantly, our organic traffic has seen significant growth.”
Emils VeverisHead of Digital Growth
Let’s work together
We’ve helped other B2B software businesses grow through content marketing. Wondering if we can do the same for you?
