Field Notes Field Notes #60: Upping your team’s editorial quality standards 🚀 “Hire people smarter than you and get out of their…Nia GyantSeptember 7, 2023
Field Notes Field Notes #59: Get Over the “Cold Start” with Forcing Functions The “cold start” is usually used to refer to an…David KhimAugust 31, 2023
Field Notes Field Notes #58: Aligning Content & Link Building Teams Backlinks are one of the core building blocks of a…Lexi CarrAugust 24, 2023
Field Notes Field Notes #56: Singles and Doubles You Had Me At Hello: Katzenberg’s Infamous Disney Memo Rewind…Alex BirkettAugust 10, 2023
Field Notes Field Notes #55: Quality is Objective For many people, “content quality” is defined the same way…Alex BirkettAugust 2, 2023
Field Notes Field Notes #54: The Bandwagon Isn’t the Best The premise of “don’t reinvent the wheel” is, “Why start…Nia GyantJuly 26, 2023
Field Notes Field Notes #53: The Best Way to Measure Content Program Success 🔥 Attribution models can be a contentious topic amongst marketers and…David KhimJuly 19, 2023
Field Notes Field Notes #52: How to Grow Your Content Team: Freelancer vs. Agency vs. In-House In a perfect world, your employee roster consists of dedicated…Allie DeckerJuly 13, 2023
Field Notes Field Notes #051: Rely on the Process, Trust in the Team A process is effective for a lot of reasons, but…Megan OttoJuly 6, 2023