Search engine algorithms keep changing. It’s natural to find the prospect of optimizing your WordPress website for SEO overwhelming.
That’s where WordPress SEO agencies come into the picture. But not all agencies are created equal. You need to find one that will help you boost the visibility of your WordPress website, drive traffic, and, ultimately, increase your revenue.
We scythed through the internet and curated this list of the best WordPress SEO agencies for your business.
The 11 Best WordPress SEO Agencies in 2024
- Omniscient Digital
- WebFX
- Straight North
- Growth Plays
- Grow and Convert
- Evolving SEO
- Directive
- NP Digital
- Ignite Digital
- Seer Interactive
- iPullRank
1. Omniscient Digital
Best for: Driving attributable revenue growth through organic marketing
Services: WordPress SEO services including SEO strategy, SEO monitoring, analytics and attribution, technical SEO, programmatic SEO, content marketing, conversion rate optimization, and link building.
Notable clients: SAP, Adobe, Hotjar, Jasper, Loom
Specializing in content marketing, SEO, and digital strategy, Omniscient Digital focuses on driving not just traffic but meaningful engagement and revenue through tailored SEO strategies.
Our services include keyword research, content production, revenue-driven content strategy, technical SEO, and link building, all designed to enhance your WordPress site’s visibility and authority. We also do blog migrations and help you improve WordPress development/design.
Our technical SEO services include conducting website audits to look for:
- Site indexation and crawlability
- Site map review
- Internal linking structure
- 404s and redirect errors
- Canonical tags
- Title and URL optimization
Beyond a regular SEO agency, we’re an organic growth agency with our eye always on the main goal—turning content and SEO into tangible revenue and signups, not just online traffic.
For example, Omniscient Digital’s team helped Jasper increase their organic blog sessions by 810% and turn content into a key channel for user acquisition and revenue. As a result, product signups also grew by 400 times.
The founders of Omniscient Digital have extensive experience in content, SEO, and growth roles at prominent B2B software companies, including HubSpot, Shopify, and Workato. Our team also consists of SEO experts, content growth strategists, growth analysts, editors, writers, and SEO outreach specialists—all working in unison to scale content and produce hundreds of high-quality editorial pages.
We understand that a one-size-fits-all approach doesn’t cut it when it comes to SEO. That’s why we craft unique strategies tailored to the specific needs of each client. We also help clients across the spectrum, from helping B2B SaaS startups scale from their seed round to millions in revenue to unlocking new growth opportunities for Fortune 500 companies.
2. WebFX
Best for: Businesses of all sizes looking for an all-in-one digital marketing agency.
Services: On-page SEO, off-page SEO, technical SEO, site audits, revenue marketing, CRO, web content creation, content marketing, full-funnel ROI tracking, lead generation, UX design, PPC, social media, and more.
Notable clients: Subway, Wrangler, Fossil Consulting Services, Verizon, Sysco, Bruni & Campisi
WebFX is a familiar name in the SEO and marketing industry. It’s a full-service digital marketing agency specializing in SEO, pay-per-click (PPC) advertising, full-funnel ROI tracking, ecommerce SEO, content marketing, content management systems, web design, and more.
Founded in 1996, WebFX has been in the game for over two decades and now has a team of over 500 marketing experts.
When it comes to WordPress SEO, they offer tailored solutions to help you improve your website’s visibility, drive traffic, and increase conversions. Their SEO process also involves conducting in-depth analysis and crafting strategies based on your business goals, industry, and competitors.
What makes them stand out is their proprietary technology, MarketingCloudFX. This AI-powered platform helps them centralize data and insights into their SEO campaigns for their clients as well as the team involved. It also helps them implement data-driven decisions and strategies that yield tangible results.
Their built-in analytics tool also comes in handy for ROI tracking, helping clients keep abreast of their profits and content performance. They’re all about transparency and driving growth for their clients.
3. Straight North
Best for: B2B and B2C firms of all kinds looking for a full-service SEO agency
Services: Local SEO, national SEO, paid advertising, ecommerce SEO, enterprise SEO, web design & development, creative design services
Notable clients: Bluepay, Chrysler Factory Warranty, Boston Analytical, Conduent
Straight North is another full-service digital marketing agency specializing in tailored SEO solutions for WordPress websites, including keyword research, on-page optimization, content creation, paid advertising, link building, web designing, and performance tracking.
Founded in 2008 by Kevin Duffy and David Duerr, the agency has over 100 full-time team members globally. The team consists of experienced content creators and growth marketers who can help clients acquire valuable inbound links and produce high-quality content tailored to each business type.
They also have their own exclusive analytics and reporting platform, GoNorth, where they update metrics daily for their clients. This allows their clients to gain immediate and determine whether their marketing efforts are working, leading to a truly transparent and collaborative partnership.
The best part? They go beyond online marketing services with their offline offerings, which include brochures, collateral design services, logo design, and the like. Straight North is a suitable option if you’re looking to tweak or change your offline as well as online branding in addition to SEO services.
4. Growth Plays
Best for: Companies looking to refine their go-to-market (GTM) strategy.
Services: Content marketing strategy, content workflows, SEO, GTM strategy
Clients: Lattice, Copy.ai, Podia, Calendly, Gremlin, Cortex
Growth Plays is not your run-of-the-mill digital marketing agency. They focus on creating SEO and content strategy for your WordPress site that generates a pipeline. This means their eye is always on driving meaningful leads and conversions—which aligns with our own philosophy of focusing more on actionable metrics like revenue growth over vanity metrics like page views.
That said, they only help with the strategy side of things. They’ll help you with the setup, but you’ll have to create content yourself.
They have a two-part process that spans over nine weeks and is designed to support your go-to-market (GTM) strategy.
First, they have an SEO strategy fueled by machine learning and natural language processing (NLP) that also involves mapping out the customer journey. This will help you create content based on that journey and ensure each piece ranks for high-value keywords and brings in qualified leads.
Next, they set up custom content workflows to help your team create top-notch content to educate and engage your target audience.
Finally, they help you set goals and figure out cost per visit and cost per conversion projections, so you can measure your outcomes and determine whether the strategy is working out or not.
You won’t have to flick through lengthy documents when you work with them. Instead, they provide actionable, easy-to-use playbooks and action items, making it easy for marketing teams to implement the best SEO practices.
5. Grow and Convert
Best for: B2B and B2C companies looking for SEO-focused content marketing
Services: Paid advertising, SEO, content production, content promotion through link building, and analytics.
Notable clients: CrazyEgg, Yelp, Clearscope, Patreon, Leadfeeder
Grow and Convert is an SEO-focused content marketing agency that generates high-quality leads, sales, demo requests, and trials—not just traffic and page views.
Their primary services include SEO, content production, content promotion, PPC, and analytics.
Their approach to SEO is a little different. Rather than simply chasing high-converting keywords, they chase high-converting topics to rank higher in search engines. Co-founders Benji and Devesh have also created an innovative framework for keyword research and organic traffic generation called the Pain Point SEO model.
When it comes to content marketing, they first interview your team to create truly helpful articles rather than regular self-research content.
Beyond implementing the SEO and content marketing strategy, they also focus on measuring and reporting on conversions to maximize ROI. They keep their clients abreast of every conversion generated from each piece and every keyword.
They serve businesses of all types, including B2B, B2C, self-serve SaaS, ecommerce, and more.
6. Evolving SEO
Best for: WordPress SEO consultancy and 1:1 training
Services: Full technical site audit, SEO tools & metrics setup, keyword research, content planning, on-page optimization, full content audit, international SEO
Notable clients: Zappos, Harvard Business Review, Gartner, ButcherBox
Evolving SEO is a two-person, Massachusetts-based boutique SEO consultancy and content marketing agency. Founded in 2010 by Dan Shure, a former musician turned SEO expert, the agency has a unique approach to search engine optimization, blending technical expertise with creative content strategies.
Dan offers full-service SEO consulting as well as a one-day jumpstart.
If you opt for their full-service SEO consulting, they’ll create a precise blueprint for your WordPress SEO success, including audit, content planning, on-page optimization strategies, etc.). Not just that, they’ll work with you closely to implement the entire process from the beginning till the end.
However, if it’s only the strategy you’re after, you can go for their one-day SEO consulting. They call it a “one-of-a-kind bite-sized SEO service,” a unique, low-commitment SEO assistance service. This service includes a day’s worth of SEO work delivered in a recorded Zoom call, complete with custom documents and resources, giving you a concrete action plan to improve your SEO.
7. Directive
Best for: Tech companies looking to generate sales-qualified leads (SQLs)
Services: On-page SEO, content marketing, CRO, technical SEO, UGC content campaigns, paid media, web design, video marketing
Notable clients: ZoomInfo, Uberfreight, Snap Inc., Congruity 360
Directive is a performance marketing agency that caters to tech companies looking to generate revenue and pipeline.
Aside from conventional SEO services, they also assist with video marketing, marketing operations, web design, UX/UI, analytics tracking, brand expansion, and more.
They’re big on transparency and performance tracking as well. And since they work primarily with tech startups, they have a specific “Customer Generation framework” that helps them understand their clients’ ideal customer segments and craft marketing campaigns and SEO efforts based on their journey.
In fact, their entire framework is specifically designed to generate more SQLs (Sales Qualified Leads) and drive organic, sustainable growth from ideal customer segments and personas.
8. NP Digital
Best for: Enterprises seeking international SEO services
Services: SEO, content marketing, digital PR, organic social media, email marketing, CRO, paid media, branding, designing web pages, and more.
Notable clients: Hickory Farms, Adobe, CNN, PWC, Intuit, LinkedIn
NP Digital is another full-service digital marketing agency on this list. Co-founded by the famous marketer Neil Patel, they offer almost everything related to online marketing, including search engine optimization, content marketing, digital PR, web design, off-page SEO, and much more.
They have something for everyone. For example, they have SEO services that focus on improving site speed, optimizing content for search engines, and mobile-friendliness for WordPress users.
They also assist with other aspects of technical SEO, including crawlability, indexability, security, and page speed.
NP Digital also leverages its own tools, Ubersuggest and Answer The Public, for keyword research and crafting data-driven content strategies. This method guarantees enhanced visibility on search engine results pages (SERPs).
9. Ignite Digital
Best for: Small businesses looking for a full-suite digital marketing agency with a focus on SEO and paid advertising.
Services: WordPress development, SEO, social media marketing, WooCommerce development, design & website development, content marketing, search engine marketing, local SEO, brand building, link building.
Notable clients: Volpe Financial Solutions and Mes Amis Barbershop
Ignite Digital is an all-in-all digital marketing agency and SEO company that can assist you with practically everything related to your online marketing strategy. Some of their key services include local SEO, link building, content marketing, off-page SEO, on-page SEO, technical SEO, and paid advertising.
They kick off their process with a Competitive Strategy Call, where you get the chance to talk about your objectives and their approach to WordPress SEO.
Then, they move on to their “Campaign Planning phase,” which involves research and analysis, including keyword research, audience insights, ad copy optimization, and landing page creation.
Once they launch the campaigns, they monitor the performance daily to analyze data and make necessary optimizations. This continuous monitoring allows them to enhance performance, reduce costs, and maximize your brand’s ROI.
To make sure things are going as intended, they set up monthly meetings to show you how your content is performing—piece by piece. So, if you’re looking for a transparent WordPress SEO agency that also assists with paid advertising and WordPress development, Ignite Digital appears to be a suitable option.
10. Seer Interactive
Best for: Performance marketing for enterprise brands
Services: SEO, paid media, big data & analytics, consumer insights, creative & design services, conversion rate optimization
Notable clients: Intuit, Autodesk, Hershey’s, Leafly
Seer Interactive is an all-in-one digital marketing agency that leverages big data and tech to uncover user expectations and create strategies for business growth. The agency was founded by Wil Reynolds in 2002, who is a thought leader in the SEO and digital marketing space and a frequent speaker at industry conferences.
Their core SEO services include maintenance SEO, technical SEO, enterprise-level SEO, SEO content roadmap, and SEO expansion model for businesses looking to become SEO market share leaders in their industry.
They also have their own tool for data analytics called Seer Supernova. This tool helps them analyze vast amounts of data and identify insights that might otherwise go unnoticed, allowing for more informed and strategic decision-making.
Other than that, they assist with creative and design-based services like UX audits, UX/UI design, brand messaging, website navigation, video marketing, and the like.
11. iPullRank
Best for: Enterprises and mid-sized businesses looking for technical SEO services
Services: Technical SEO, generative AI, content strategy & marketing, audience research, content engineering
Notable clients: LG, Ralph Lauren, DocSend, American Express
iPullRank is an enterprise and mid-market SEO agency specializing in technical SEO and generative AI services. Their team knows their stuff when it comes to making websites perform better, especially with things like JavaScript SEO, checking server logs, moving websites without losing traffic, and building complex website structures.
They also focus on what they call “audience-focused SEO.” This involves understanding user behavior before conducting keyword research, link building, and measuring success. Their approach is not just about improving rankings but also about enhancing the overall user experience and performance of a website.
To do this, they also leverage analytics and machine learning techniques to identify the target audience, their behavior, and search intent. This helps them create content strategies that are highly targeted and effective.
What Criteria to Look for in the Best WordPress SEO Agency?
WordPress is one of the best blogging platforms, but it requires proper maintenance and SEO skills to stay on top of search engines.
That’s why it’s important to consider several factors before you partner with a WordPress SEO agency. Here’s everything you should look for:
1. WordPress SEO Knowledge
The agency you choose should truly know the ins and outs of the WordPress platform.
They should be able to implement SEO strategies like:
- Site indexation and crawlability
- Conduct site map review
- Optimizing your internal linking structure
- Fixing 404s and redirect errors
- Correctly use canonical tags
Beyond that, the agency should have the technical knowledge required to optimize WordPress sites for search engines. This includes overcoming common issues like slow loading speeds and ensuring mobile responsiveness.
You want a WordPress SEO expert who’s not just familiar with WordPress but who gets how it works—from its core structure to its themes and SEO plugins like Yoast SEO.
2. Technical SEO Skills
When looking for an SEO consultant or agency for your WordPress search engine optimization, make sure they have a good track record in technical SEO as well.
Their overall SEO strategy should include conducting website audits to identify and fix technical issues that could be hindering your site’s performance. From fixing broken links to optimizing your site’s structure, they’ll ensure everything is in top-notch shape to boost your online performance.
Most importantly, they should know how to tweak permalinks for better search visibility, handle XML sitemaps like a pro, and implement schema markup to help search engines understand your content better.
3. Proven Track Record
Look for an agency with a portfolio of successful SEO projects. Don’t just take their word for it—dive into their portfolio for testimonials, reviews, and case studies to see real-world results they’ve achieved for their clients.
Look for their results in boosting search engine rankings and driving revenue, sign-ups, and conversions. These success stories will show whether they’re capable of delivering tangible results or not.
It’s also a good idea to see if they’ve tackled projects similar to yours. This can give you a sense of their industry experience and ability to understand and meet your specific needs.
The track of their team and founders is another important thing to note. Do they have WordPress SEO experts on their team who are capable of taking on your assignment? Who are the founders? If they’ve successfully led similar projects or have a stellar reputation in the industry, you know your business is in the right hands.
4. Transparency and Communication
The best agencies are transparent about their strategies and maintain open lines of communication with their clients.
Your WordPress SEO company should explain how they’re going to improve your WordPress site’s SEO beforehand. They should be upfront about the methods they use and how often they measure the results.
They should also keep you abreast of your website’s progress and willingly get in touch when you have questions or concerns.
5. Cost:
Look for an agency or WordPress SEO consultants that fit your budget. A good rule of thumb is to avoid agencies that offer their services at too low of cost (there’s always a catch here).
At the same time, avoid agencies with costs that are too high. Also, the agency should be upfront about their pricing and give you a clear breakdown of what you’re paying for and why. This helps avoid any surprises down the line.
Conclusion
Choosing the right WordPress agency is an important decision. It will significantly impact your WordPress website rankings, online presence, and business growth.
Each agency listed here brings something unique to the table.
For example, Omniscient Digital is suitable for B2B brands looking for organic growth strategies and tailored content and SEO strategies that drive sustainable revenue and business growth.
WebFX is a great choice for businesses of all sizes seeking an all-in-one digital marketing agency with a strong focus on SEO.
Then, you have iPullRank, which helps enterprises and mid-sized businesses seeking technical SEO services and generative AI expertise.
In the end, the best agency for your WordPress site is the one that aligns with your goals and has a proven track record of delivering results.
